At DGS, our focus is on developing high quality products and solutions for the pet industry. Chris Onthank, an animal behaviorist and canine expert, founded the company in 2006 with the mission to provide the pet industry with innovative and technologically superior products that help alleviate the stress associated with pet parenting.

The company is committed to finding clever and creative solutions to dog owner’s most common challenges – feeding, bathing, grooming, and walking. The greatest joy is solving a pet owner’s problem with a product that applies smart and cutting-edge design.

Committed to quality and service, Chris and his team are passionate about providing pet owners with specialized products and technologies that solve the challenges of the modern pet owner. The DGS team understands the deep relationship between pets and their parents, so we have made it our mission to enhance that dog-parent experience. The company has a unique emphasis: every product must deliver premium quality and exceed the aesthetic demands of modern families. 

Chris started the company’s innovation-centric path by introducing nano technology to the pet industry with Repelz-It™ - the company’s award-winning technology that prevents liquids, dirt, and natural oil from our pets’ coat from sticking to Dog Gone Smart fabrics.

Dog Gone Smarts advanced microfiber technology traps up to 7x its weight in water & mud keeping the mess off the floor! Has a GSM absorption rate of 3000, advanced wicking power absorption rate is higher than any of the competitions. 

Using a heavy "gripper non-skid" backing on the bottom of the mat, preventing skidding & movement of the mat.

Dries 5x's faster than normal mats. 

Constructed with double basting & even stitching for rugged durability & long-lasting use. 

They aren't just a doormat, they can be used in cars, crates, under litter boxes, food & water bowls.