"A strong cup of coffee and self-confidence can carry you past the morning" ...and right on into an extremely successful career. Joanna has combined her creativity and marketing experience to create products that appeal to a niche market of can-do women.

A native of Rochester, NY, Joanna Alberti doesn't have the strict no-nonsense attitude one would expect of a young woman rated by Business Week as one of the top five entrepreneurs under 25 in 2005. With a bright smile and warm eyes, Alberti seems as whimsical, friendly and fun as her greeting card line's main character, Sophie.

Today, stores across the country carry philoSophie's® products. philoSophie's® have been incorporated in campaigns and events  for InterContinental Boston Hotel, American Heart Association, Toast to Hope for Pluta Cancer, The Jimmy Fund, YSL Fragrances, and Macy’s East. National magazine mentions include Everyday with Rachael Ray and Redbook. In 2015 Joanna received Business of the Year from the Spencerport, New York Chamber of Commerce. 

philoSophie's® has also been rated by local brides and voted The Knot Best of Weddings Hall of Fame 2014 - 2018.

In her spare time, Joanna enjoys photography, painting and drawing.

She received her Bachelor of Business Administration from Boston University's Questrom School of Business.